This is an overwhelming time for all people, but especially for leaders of small businesses. You feel a sense of responsibility for the health, safety, and security of your employees. If you're in an "essential business" customers are counting on you to continue delivering your products and services. You may be shut down completely - wondering when (or if) you'll be able to re-open. You're worried about your own safety, and for the health and wellbeing of your family and friends.
I recently shared a 90-Minute Overview of the Entrepreneurial Operating System® (EOS) with a leadership team that was deciding whether to work with me to implement EOS in their company. The team shared that they were frustrated with their current situation.
Five years after opening REJUV AVE., a relationship-based medical skincare spa in Fenton, Michigan, Tracy and Scott Aubuchon felt like their company had hit the ceiling. They realized that growing the business would require significant changes, so they began to seek advice from other business owners who had faced similar challenges.
After discovering Gino Wickman's book Traction: Get a Grip on Your Business, Tracy and Scott were convinced that the Entrepreneurial Operating System® (EOS) tools were exactly what they needed to get their company to the next level.
Companies running on EOS® know that articulating and communicating your Core Values is essential to getting the right people in the right seats to help you achieve your vision. That’s because these values define the characteristics that you want every single person in the company to share so you can build the culture you want in your company.
Even the most successful entrepreneurs occasionally discover that running a business is more challenging than they expected. If you're a business owner, you may often find yourself dissatisfied by a lack of control over time, the market, or your company. You may have people who don’t listen, understand, or follow through. Or perhaps your profits are flat, preventing you from taking your business to the next level.
In a recent session with a client, several leadership team members mentioned during their check-in that EOS® was “not working.” The Integrator expressed frustration that they were not making enough progress and worried that their investment in the process was not paying off.
Don’t you love the feeling of walking out of your Quarterly session with clear Rocks focused on solving the company’s highest priority issues for the next quarter? And doesn’t it drive you crazy when you get to your next Quarterly and realize that your team has only completed 40% of them?
Before implementing EOS® in my business, my number one pet peeve was repeating myself. It was frustrating to feel like people weren’t listening to me, and it also seemed incredibly inefficient to say the same thing more than once. And anyone who knows me, knows that I am all about efficiency!
During the check-in portion of a recent quarterly session with a client, several team members mentioned that their Marketing Strategy was “not working”. When I dug a little deeper during the V/TO review, everyone agreed that the Marketing Strategy was correct - they just weren’t sure what to do now that their 3 Uniques™ were defined.